Today, companies are constantly seeking ways to maximize the return on investment (ROI) from their Salesforce implementations. The Salesforce platform, renowned for its flexibility and scalability, is the backbone of numerous organizations’ customer relationship management efforts. However, the quest for efficiency and tailor-made solutions often leads to extensive customization, which can prolong implementation timelines significantly. Enter Salesforce Vlocity – a game-changing solution that offers pre-built industry-specific solutions within the Salesforce ecosystem.
Vlocity packages essential industry requirements into versatile “cloud” solutions that can be seamlessly deployed to individual organizations. This approach not only streamlines implementation but also promises accelerated ROI.
This article aims to clarify what Vlocity is in Salesforce. This article gives an in-depth insight into vlocity in Salesforce, Salesforce CPQ vs. Vlocity, and Salesforce Vlocity Developer.
What is Vlocity in Salesforce?
Salesforce Vlocity is natively built over the Salesforce Platform, providing industry-specific solutions and mobile software for the same purpose. These solutions are pre-built over the Salesforce Platform. These Vlocity solutions can be customized to great extents according to the requirements of businesses and organizations from various industries like health, financial services, insurance, energy utilities, etc.
Solutions built over the Vlocity platform offer omnichannel sales, marketing, cash processing, service channels, and their designed solutions. It is the in-depth industry expertise of Vlocity, which made Salesforce acquire it to complement their “comprising all” solutions. This acquisition gave birth to “Salesforce Industries,” developed and ideated to provide a mix of best services to specific industries, allowing them to leverage the combined package of Salesforce and Vlocity in one place.
Salesforce CPQ vs Salesforce Vlocity
| Basis | Salesforce CPQ | Salesforce Vlocity |
| Focus | Salesforce CPQ primarily focuses on streamlining the sales process, precisely the configuration, pricing, and quoting of products and services. It helps sales teams generate accurate quotes and proposals quickly. | Vlocity is an industry-specific solution built on the Salesforce platform. It is designed to address the unique needs of various industries, including telecommunications, insurance, health, and energy. |
| Use Cases | Salesforce CPQ is widely used in industries where complex product and pricing configurations are standard. | Vlocity is ideal for enterprises with complex regulatory requirements, intricate processes, and specialized customer experiences. For example, it helps telecom companies manage subscriber relationships and billing. |
| Features | It offers features like guided selling, product bundling, discount management, and contract management to help sales teams configure the right products and price them accurately. | Vlocity offers pre-built industry-specific data models, processes, and user interfaces. It includes features like policy management, claims processing, billing, and customer relationship management tailored to specific industries. |
| Integration | Salesforce CPQ seamlessly integrates with Salesforce CRM, providing a unified platform for sales teams to manage leads, opportunities, and quotes. | Vlocity is tightly integrated with Salesforce CRM, allows organizations to leverage its industry-specific capabilities. |
What Does a Salesforce Vlocity Developer Do?
A Salesforce Vlocity Developer is responsible for designing, developing, and implementing industry-specific solutions using the Vlocity platform within the Salesforce ecosystem. This role requires a unique combination of Salesforce expertise, Vlocity knowledge, and industry-specific skills.
Responsibilities
- Solution Design: Collaborate with business analysts and stakeholders to understand industry-specific requirements and design Vlocity solutions that meet those needs.
- Configuration and Customization: Configure Vlocity objects, data models, and processes to align with the organization’s industry-specific requirements. Customize Vlocity components using Apex, Lightning components, and other development tools.
- Integration: Integrate Vlocity solutions with external systems and third-party applications to ensure seamless data flow and process automation.
Skills Required
- Salesforce Knowledge: Proficiency in Salesforce fundamentals, including data modeling, security, and standard objects. Familiarity with Apex, Visualforce, Lightning Components, and Lightning Web Components.
- Vlocity Expertise: In-depth understanding of Vlocity’s industry-specific data models, processes, and user interfaces. Mastery of Vlocity configuration and customization capabilities.
- Industry-Specific Knowledge: Knowledge of the specific industry’s regulations, standards, and best practices (e.g., insurance policies, telecom subscriber management, healthcare claims processing).
Industry-Wise Applications of Vlocity
Insurance
Vlocity Insurance solutions provide insurance companies with digital and customer-centric experiences. It assists in policy administration, claims management, underwriting, and more. This sector benefits from streamlined processes, enhanced customer engagement, and improved operational efficiency.
Telecommunications
Telecommunications companies leverage Vlocity to efficiently manage subscriber relationships, billing, and service provisioning. It helps offer personalized service bundles and improve customer experiences in a highly competitive industry.
Healthcare and Life Sciences
Vlocity Health Insurance solutions enable payers to create efficient member engagement processes, facilitating better policyholder interactions. It helps manage healthcare plans, claims processing, and compliance with industry regulations.
Media and Entertainment
Vlocity Media and Entertainment solutions help organizations manage content delivery, subscription services, and digital media platforms. It enhances customer engagement and personalization, crucial in the digital age, where media consumption patterns have evolved.
Advantages Of Salesforce Vlocity
Vlocity is a premium service that helps businesses achieve their goals by providing the following advantages:
- Vlocity offers a full-fledged industry solution through the sales process and guides B2B and B2C in enhanced digital customer interactions.
- It helps expand sales and service volume and provides the best marketing agility.
- With Vlocity, you can manage quoting, policy administration, claims management, and services all in one place.
- Vlocity brings in many pre-configured transactions that you can use efficiently in the application once it is downloaded.
- It also ensures the refinement of various business processes.
Also Check: Automating Real Estate with AI
Final Words
Vlocity integration with Salesforce unlocks a world of possibilities for businesses across various industries. With Vlocity’s industry-focused solutions and advanced tools, you can elevate customer experiences, streamline business processes, and optimize sales efforts. It enhances customer service and support, boosts productivity, and saves costs.
With advansappz as a partner, organizations can confidently embrace Salesforce Vlocity‘s potential to transform their operations and drive success in the ever-evolving business landscape. Their expertise and customization capabilities enable organizations to align this powerful platform with their industry needs. They maximize the benefits of industry-specific solutions and ensure that businesses can adapt, innovate, and thrive within their respective industries.
Frequently Asked Questions
Vlocity is a specialized CRM platform that offers industry-specific solutions, tailored to the unique needs of businesses in various sectors.
It enhances efficiency, scalability, and customer satisfaction by providing customized CRM solutions.
Yes, It seamlessly integrates with Salesforce CRM, offering a comprehensive suite of industry-specific tools.
Absolutely! Vlocity’s scalability makes it suitable for businesses of all sizes.
Numerous businesses have reported increased productivity and improved customer experiences after implementing Salesforce Vlocity.
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